ISSN 1671-3710
CN 11-4766/R

心理科学进展 ›› 2020, Vol. 28 ›› Issue (10): 1678-1687.doi: 10.3724/SP.J.1042.2020.01678

• 研究前沿 • 上一篇    下一篇


陈银芳1,2,3, 谢家全2,3, 杨文登2,3()   

  1. 1广州市番禺区南村镇侨联中学, 广州 511442
    3广州大学心理与脑科学研究中心, 广州 510006
  • 收稿日期:2019-09-24 出版日期:2020-10-15 发布日期:2020-08-24
  • 通讯作者: 杨文登
  • 基金资助:
    * 教育部人文社会科学研究规划青年项目(19YJC880113);广东省哲学社会科学规划学科共建项目(GD18XXL02)

The effect of taste on judgment and decision-making and its mechanism

CHEN Yinfang1,2,3, XIE Jiaquan2,3, YANG Wendeng2,3()   

  1. 1Qiaolian Middle School, Nancun Town, Panyu District, Guangzhou 511442, China
    2Department of Psychology, Guangzhou University
    3Center for Psychology and Brain Science, Guangzhou University, Guangzhou 510006, China
  • Received:2019-09-24 Online:2020-10-15 Published:2020-08-24
  • Contact: YANG Wendeng


味觉作为人类生存必不可少的感觉之一, 早已超越“舌尖”的直接感受, 潜在地影响了个体对人际关系及伦理道德的知觉与判断, 改变着个体对冒险与消费等行为的决策。情绪中介假说、具身隐喻假说、进化假说以及社会建构假说从不同视角试图阐明味觉对判断与决策的影响机制。当前研究存在味觉感受存在个体差异、味觉测量难以保证效度、味觉实验缺乏统一研究范式等问题, 未来可继续进行味觉隐喻的验证并将其应用于感官营销、心理治疗等领域, 从生理、心理及社会等多个层面出发, 全方位探讨味觉对判断、决策的影响及其机制。

关键词: 味觉, 判断, 决策, 情绪中介假说, 具身隐喻


Taste is one of the indispensable feelings for human survival, and has substantially extended beyond the direct feeling of “tongue tip.” Taste affects individual perceptions and judgment of interpersonal relationship and ethics, and changes individual decision-making on risk-taking and consumption. Emotional intermediary, embodied metaphor, evolutionary, and social construction hypotheses are different perspectives used to explain the influence of taste on judgment and decision-making. The existing research has some limitations, such as individual differences in taste perception, difficulty in ensuring the validity of taste measurement, lack of unified research paradigm in taste experiment. Hence, future research should continue to verify the taste metaphor and apply it to the fields of sensory marketing and psychological therapy. The current study intensively analyzes taste from the aspects of physiology, psychology, and society, and discuses all facets of the mechanism and effects of taste on judgment and decision-making.

Key words: taste, judgment, decision-making, emotional intermediary hypotheses, embodied metaphor