ISSN 1671-3710
CN 11-4766/R
主办:中国科学院心理研究所
出版:科学出版社

心理科学进展 ›› 2007, Vol. 15 ›› Issue (01): 163-168.

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态度与行为关系研究现状及发展趋势

张红涛;王二平   

  1. 中国科学院心理研究所,北京 100101
  • 收稿日期:2006-02-20 修回日期:1900-01-01 出版日期:2007-01-15 发布日期:2007-01-15
  • 通讯作者: 王二平

Attitude and Behavior Relationship

Zhang Hongtao

  

  1. Institute of Psychology, Chinese Academy of Sciences, Beijing 100101, China
  • Received:2006-02-20 Revised:1900-01-01 Online:2007-01-15 Published:2007-01-15
  • Contact: Wang Erping

摘要:

关于态度与行为关系研究存在以下几种模式:态度和行为直接相关;态度和行为通过其他的中介,调节变量共同作用于行为;态度的不同构成对行为起不同的作用。该文结合以上的研究框架介绍了近些年来有影响力的模型如计划行为理论、态度强度模型等,并提出未来的态度和行为的关系应该充分考虑内隐态度测量以及采用时间序列追踪研究的新的角度

关键词: 态度, 行为, 计划行为理论, 态度强度

Abstract: There are some kinds of ways in the research of relationships of attitude and behavior: the direct correlation; attitude through some moderators or other factors influence behavior; different aspects of attitude has different effects on behavior. The article mainly discussed the models about the relationship between the attitude and behavior, reviewed some influential theory such as the theory of planed behavior and attitude strength etc. Furthermore, we put forward some implications to the future research about some new ways such as implicit attitude measurement and time series

Key words: attitude, behavior, the planned behavior, theory, attitude strength

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