ISSN 1671-3710
CN 11-4766/R
主办:中国科学院心理研究所
出版:科学出版社

心理科学进展 ›› 2012, Vol. 20 ›› Issue (6): 918-925.

• 研究前沿 • 上一篇    下一篇

金钱启动研究的理论与方法

谢天;周静;俞国良   

  1. (1武汉大学哲学学院心理系, 武汉 430072) (2 中国人民大学心理研究所, 北京 100872)
  • 收稿日期:2011-08-10 修回日期:1900-01-01 出版日期:2012-06-15 发布日期:2012-06-15
  • 通讯作者: 俞国良

The Theories and Methods of Money Priming Research

XIE Tian;ZHOU Jing;YU Guo-Liang   

  1. (1 Department of Psychology, Wuhan University, Wuhan 430072, China)
    (2 Institute of Psychology, Renmin University of China, Beijing 100872, China)
  • Received:2011-08-10 Revised:1900-01-01 Online:2012-06-15 Published:2012-06-15
  • Contact: YU Guo-Liang

摘要: 金钱启动研究是利用启动方法探索金钱心理的一种新取向。该领域现存在三种相关理论: 自足理论、社会资源理论及心理定势理论; 金钱启动研究的现有研究方法可以归纳为: 混词组句任务、呈现金钱(影像)或提示金钱问题、回忆/朗读与金钱有关的经验/故事。作者在评论部分指出了金钱启动研究的贡献及三种理论的各自不足; 在展望部分提出了对金钱启动研究内部机制的见解, 并指出未来研究应探索金钱启动的理论边界问题, 同时将个体自主与能动性一起考虑。

关键词: 启动, 自足理论, 社会资源理论, 心理定势理论

Abstract: Money priming research is a new approach to exploring the psychology of money. The article introduced three theories of money priming: self-sufficiency theory, social resource theory, and mind-set theory. The methods of money priming were categorized into four types of tasks: scrambled-words task, money/image-presenting task, money-questioning task, and the task of recalling or reading the stories or experiences about money. The author stated the contribution of the money priming research and commented on the three theories above. In the end, the author proposed the potential mechanisms of money priming, and prospected future directions of exploring the boundaries of money priming theories, and taking individual’s autonomy and initiative into consideration.

Key words: priming, self-sufficiency theory, social resource theory, mind-set theory