数智时代的建言与采纳：媒介同步性的视角

doi:10.3724/SP.J.1042.2025.0381

摘要/Abstract

摘要：

随着全球一体化进程的加速, 组织面临着快速变化的外部环境和激烈竞争, 员工建言行为对组织的重要性愈发凸显。然而, 现有研究主要集中于面对面沟通的建言情境, 而对于虚拟沟通中的建言研究尚未充分关注。在数智化时代, 员工越来越倾向于使用微信、视频通话等数字媒介进行建言, 但建言媒介对建言机制的影响尚未充分了解。为解决这一重要问题, 本研究通过媒介同步性理论弥补传统建言理论在解释力上的不足。首先, 探讨建言者在面对面交流和不同数字媒介中如何选择建言媒介。其次, 通过分析建言过程中的传达过程和趋合过程考察建言媒介选择对建言采纳的影响。最后, 采用静态和动态视角相结合的方式探讨多次建言媒介选择如何影响最终的建言采纳。本研究整合组织行为、媒介心理和传播等学科的视角和理论, 构建了数字媒介影响建言发生和建言采纳的理论框架, 拓展了媒介选择和建言的研究内容与边界, 有助于指导企业从新的管理思路优化建言活动和提高建言采纳。

关键词: 媒介同步性, 建言媒介选择, 建言采纳, 传达过程, 趋合过程

Abstract:

With the acceleration of global integration, organizations are confronted with rapidly changing external environments and intense competition. The importance of employees’ voices within organizations have become increasingly important. However, existing research predominantly focuses on voices in face- to-face communication rather than in virtual settings. In the intelligent digital era, employees are more inclined to utilize digital media, such as WeChat and video calls, to express their voices. Nonetheless, the impact of these media on voice expression remains largely unexplored. In order to resolve this important research question, this study relies on media synchronicity theory to assist the insufficient explanatory logic of traditional voice behavior theory. Initially, this study investigates how voicers select voice media in both face-to-face and various digital media contexts. Subsequently, it examines the impact of media choice on voice endorsement by analyzing the conveyance and convergence processes in the voice expression sequence. Ultimately, this study adopts static and dynamic perspectives to explore how the selection of multiple voice media influences final voice endorsement. By integrating these perspectives with theories from organizational behavior, media psychology, and communication disciplines, this study constructs a theoretical framework that elucidates how digital media influence voice generation and endorsement. It expands the scope and boundaries of research on media selection and voice behavior, offering guidance to enterprises on optimizing voice activities and enhancing the adoption rate of voice behaviors through innovative management concepts.

Key words: media synchronicity, voice media selection, voice endorsement, conveyance process, convergence process

中图分类号:

b839: C93

贾荣雯, 樊为, 段敏惠, 刘孙宇, 汤一鹏. (2025). 数智时代的建言与采纳：媒介同步性的视角. 心理科学进展 , 33(3), 381-401.

JIA Rongwen, FAN Wei, DUAN Minhui, LIU Sunyu, TANG Yipeng. (2025). Voice and voice endorsement in the digital intelligence era: A media synchronicity perspective. Advances in Psychological Science, 33(3), 381-401.

图/表 7

图1 本研究与现有研究的区别和联系

图2 媒介同步性理论(修改自 Dennis et al., 2008)

图3 本研究与现有数字媒介研究的对比

图4 本研究理论模型注：(1) 依据MST (Dennis et al., 2008), 媒介同步性从上到下依次增加; (2) 单次建言到建言长期过程的加总转化。

图5 研究内容1理论模型注：依据MST (Dennis et al., 2008), 媒介同步性从上到下依次增加

图6 研究内容2理论模型注：依据MST (Dennis et al., 2008), 媒介同步性从上到下依次增加

图7 研究内容3理论模型

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