Effects of infectious disease cues and donation protagonists on blood donation intention
GONG Yuwen1, DAI Ying1, MA Zujun2()
1School of Economics and Management, Southwest Jiaotong University, Chengdu 610031, China 2School of Management, Zhejiang University of Finance & Economics, Hangzhou 310018, China
GONG Yuwen, DAI Ying, MA Zujun. (2024). Effects of infectious disease cues and donation protagonists on blood donation intention. Acta Psychologica Sinica, 56(9), 1282-1298.
Figure 7.The interaction effect of donor protagonists and self- construal on blood donation intention (Infectious disease cues: yes vs. no; Study 4B).
Figure 7. The interaction effect of donor protagonists and self- construal on blood donation intention (Infectious disease cues: yes vs. no; Study 4B).