消费者为何喜欢“说一套, 做一套” —— 消费者伦理购买“意向?行为”差距的影响因素
邓新明
Why Ethical Consumers Don’t Do What They Say: The Study on Factors Influencing Consumers’ Ethical Buying Intention-Behavior Gap
DENG Xinming
心理学报
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2014, (7): 1014
-1031
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DOI: 10.3724/SP.J.1041.2014.01014