孤独感对不确定消费偏好的影响:新产品、产品包装和概率促销中的表现
陈瑞;郑毓煌
The Impact of Loneliness on Consumer Preference of Uncertain Consumption: New Products, Product Packaging and Probabilistic Promotions
CHEN Rui; ZHENG Yuhuang
心理学报
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2015, (8): 1067
-1076
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DOI: 10.3724/SP.J.1041.2015.01067