死亡凸显对消费者体验性消费选择偏好的影响及其作用机制
李斌, 朱钦, 贺汝婉, 李爱梅, 卫海英
The effect of mortality salience on consumers' preference for experiential purchases and its mechanism
LI Bin, ZHU Qin, HE Ruwan, LI Aimei, WEI Haiying
心理学报
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2023, (2): 301
-317
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DOI: 10.3724/SP.J.1041.2023.00301
