他人和自身着装风格对消费行为的影响:基于调节定向理论的阐释
严燕, 柳武妹, 王雪枫
The influence of others and self-dressing style on consumer behavior: An interpretation based on regulatory focus theory
YAN Yan, LIU Wumei, WANG Xuefeng
心理科学进展
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2023, (12): 2419
-2440
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DOI: 10.3724/SP.J.1042.2023.02419