ISSN 1671-3710
CN 11-4766/R

Advances in Psychological Science ›› 2014, Vol. 22 ›› Issue (10): 1573-1584.doi: 10.3724/SP.J.1042.2014.01573

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Toward Understanding the Role of Reward in Attentional Selection

FAN Lingxia1; Qi Senqing2; GUO Renlu3; HUAGN Bo1; YANG Dong1   

  1. (1 School of Psychology, Southwest University, Chongqing 400715, China) (2 MOE Key Laboratory of Modern Teaching Technology, Shaanxi Normal University, Xi’an 710062, China) (3 Institute of Psychology and Behavior, Wenzhou University, Wenzhou 325035, China)
  • Received:2013-11-22 Online:2014-10-15 Published:2014-10-15
  • Contact: YANG Dong, E-mail:


Stimulus associated with reward could capture attention, which was called value-driven attention capture (Anderson, 2013). Reward can facilitate attention selection when it was associated with target; while it would slow down target selection when associated with distractor. Reward exerts great impact on attention deployment by unique cognitive mechanism which can be modulated by various factors such as monetary prediction, capacity of visual working memory, personal characteristics and the salience of stimulus. Future studies should try to apply research findings of value-driven attention capture to the intervention of attention dysfunction.

Key words: reward, attention selection, attention capture, value-driven