ISSN 0439-755X
CN 11-1911/B
How visual novelty affects consumer purchase intention: The moderating effects of self-construal and product type
ZHU Zhenzhong, LI Xiaojun, LIU Fu, Haipeng CHEN
Acta Psychologica Sinica . 2020, (11): 1352 -1364 .  DOI: 10.3724/SP.J.1041.2020.01352