ISSN 0439-755X
CN 11-1911/B
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Effects of different eWOM supplementary forms on purchase intention: The moderating role of eWOM valence
LI Xin; CHEN Yiwen
Acta Psychologica Sinica . 2016, (
6
): 722 -732 . DOI: 10.3724/SP.J.1041.2016.00722
