ISSN 0439-755X
CN 11-1911/B
The Effect of Review Valence, New Product Types and Regulatory Focus on New Product Online Review Usefulness
DU Xiaomeng; ZHAO Zhanbo; CUI Xiao
Acta Psychologica Sinica . 2015, (4): 555 -568 .  DOI: 10.3724/SP.J.1041.2015.00555