ISSN 0439-755X
CN 11-1911/B
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Negative emotion effects of anthropomorphic advertising: Mediating role of guilt
LIU Di; WANG Haizhong
Acta Psychologica Sinica . 2017, (
1
): 128 -137 . DOI: 10.3724/SP.J.1041.2017.00128
