ISSN 0439-755X
CN 11-1911/B

›› 1987, Vol. 19 ›› Issue (04): 19-26.

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EXPERIMENTAL STUDY ON THE EFFECTS OF EXTRINSIC REWARD UPON INTRINSIC MOTIVATION

Zhou Guo-tao Northeast Normal University   

  • Published:1987-12-25 Online:1987-12-25

Abstract: Within motivational theory, there have been several demonstrationswhich show that extrinsic reward for a task reduces intrinsic motivationOne explanation is that the subject attributes the performance of therewarded task to the reward. But this study provides evidence suggestingthat the changes in the intrinsic motivation are due to incentive contraseffects.

Key words: NULL