Abstract: The frequency effect of character phonetic component in naming character or component with high or low target presenting speed were explored. Both the type frequency and the token frequency of phonetic component showed facilitating effect in character naming. However, the type frequency showed inhibitory effect when present stimulus with high speed, the token frequency facilitate when present characters with low speed, for component naming. Therefore the frequency effect of phonetic component is related with experiment task and the target presenting speed. The implication of the results and topics needing further study were discussed. It can be concluded that frequency effect interacted with presenting speed for naming component but not for naming character

Key words: target presenting speed, naming Chinese character, phonetic component, type frequency, token frequency