ISSN 0439-755X
CN 11-1911/B 主办:中国心理学会 中国科学院心理研究所 出版:科学出版社 |
2019, Vol. 51(7): 841-856 DOI: 10.3724/SP.J.1041.2019.00841 | ||
Do numbers have shape? The matching effect between precise numerical information and brand logo shape | ||
YANG Chen1, CHEN Zeng-Xiang2() | ||
1 School of Business Administration, South China University of Technology, Guangzhou 510641, China 2 International School of Business & Finance, Sun Yat-sen University, Zhuhai 519082, China |
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Received 2018-03-20 Revised null | ||
Supporting info | ||
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