体验性消费与实物性消费的双加工理论模型: 现象、机制及影响因素
李斌, 卫海英, 李爱梅, 李方君, 陈晓曦
Dual-theory of experiential consumption and material consumption: Phenomenon, mechanism, and influence factors
LI Bin, WEI Haiying, LI Aimei, LI Fangjun, CHEN Xiaoxi
心理科学进展
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2018, (5): 761
-769
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DOI: 10.3724/SP.J.1042.2018.00761