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CN 11-1911/B
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The magic of one person: The effect of the number of endorsers on brand attitude
Yaxuan RAN,Jiani LIU,Yishi ZHANG,Haiying WEI
Acta Psychologica Sinica . 2020, (
3
): 371 -385 . DOI: 10.3724/SP.J.1041.2020.00371
