ISSN 1671-3710
CN 11-4766/R

Advances in Psychological Science ›› 2020, Vol. 28 ›› Issue (5): 746-751.doi: 10.3724/SP.J.1042.2020.00746

• Research Reports • Previous Articles     Next Articles

The influence of reputation and face trustworthiness on women’s trust judgment in car-hailing scene and the moderating effect of intuitive thinking

LI Qinggong(), WANG Zhenyan, SUN Jieyuan, SHI Yan   

  1. Department of Psychology, Zhejiang Normal University, Jinhua 321004, China
  • Received:2019-09-24 Online:2020-04-26 Published:2020-03-27
  • Contact: Qinggong LI E-mail:liqinggong@zjnu.cn

Abstract:

The present study (N = 58) investigated the influence of reputation and face trustworthiness on women’s trust judgment as well as the moderating effect of intuitive thinking by setting up the scene of car-hailing. The results showed that reputation and face trustworthiness could influence women’s trust judgment of car-hailing choices. In other words, they were more likely to trust drivers with good reputation and trustworthy face. Reputation had less influence on women’s trust judgment in high intuitive thinking group as compared to low intuitive thinking group, while face trustworthiness had more influence on trust judgment of women with high intuitive thinking.

Key words: trust decision, reputation, face, intuitive thinking, car-hailing

CLC Number: