@article{YANG Defeng;LI Qing;ZHAO Ping:1000, author = {[YANG Defeng;LI Qing;ZHAO Ping]}, title = {The Role of Social Connectedness and Imaginary Audience on Brand Love in Brand Experience Sharing: the Moderating Role of Divergence of Others’ Responses}, publisher = {Acta Psychologica Sinica}, year = {2014}, journal = {Acta Psychologica Sinica}, volume = {46}, number = {7}, eid = {1000}, pages = {1000-1013}, keywords = {
experience sharing;brand love;divergence of others’ responses;social connectedness;imaginary audience
}, doi = https://journal.psych.ac.cn/xlxb/EN/10.3724/SP.J.1041.2014.01000 }