@article{PAN Xiaofu:596, author = {[PAN Xiaofu, WANG Zhaojing, GAO Fei, XU Ying]}, title = {Irrational Consumption Bias of Windfall Gains and Hard-earned Money: Based on IAT and Evidence from an ERP Study}, publisher = {Advances in Psychological Science}, year = {2014}, journal = {Advances in Psychological Science}, volume = {22}, number = {4}, eid = {596}, pages = {596-605}, keywords = {

windfall gains;hard-earned money;implicit association test (IAT);irrational consumption;mental accounting;Brain processing mechanism

}, doi = https://journal.psych.ac.cn/xlkxjz/EN/10.3724/SP.J.1042.2014.00596 }