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Advances in Psychological Science    2017, Vol. 25 Issue (6) : 1045-1057     DOI: 10.3724/SP.J.1042.2017.01045
Regular Articles |
 Cultural difference and cultural change in internet data
 LI Yongshuai1; HUANG Zhenwei2; TAN Xunyun3; LIU Li1
 (1 Beijing Key Lab of Applied Experimental Psychology, School of Psychology, Beijing Normal University, Beijing 100875, China) (2 Beijing Administration Institute, Beijing 100000, China) (3 Institute of Sociology, Chinese Academy of Social Sciences, Beijing 100732, China)
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Abstract   In the Internet era, information on the Internet reflects individuals’ psychological processes and cultural characteristics. These huge and diverse Internet data provide new perspectives for the study of cultural psychology. First, Internet data has shown several strengths on investigating cultural difference and cultural change, which are the two approaches of studying cultural psychology. Second, there are four types of Internet data, and accordingly, cultural psychologists utilize text analysis, multimedia analysis, social network analysis, and online behavior analysis. Third, based on Internet data and corresponding analytic methods, research on cultural difference and cultural changes has obtained fruitful results. Finally, there are limitations of validity, technique, and theory in current research. Future research should pay attention to sampling, tests of indicators’ validity, quasi-causal analysis, and data driven analysis, etc. to improve the validity of methods, the depth of results, and the diversity of theories.
Keywords  Internet data      big data      cultural psychology      cultural change      cultural difference     
Corresponding Authors: LIU Li, E-mail:     E-mail: E-mail:
Just Accepted Date: 27 April 2017  
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LI Yongshuai,HUANG Zhenwei,TAN Xunyun, et al.  Cultural difference and cultural change in internet data[J]. Advances in Psychological Science, 2017, 25(6): 1045-1057.
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