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Advances in Psychological Science    2012, Vol. 20 Issue (12) : 1908-1919     DOI: 10.3724/SP.J.1042.2012.01908
Conceptual Framework |
The Mechanism and Variability of Implicit Self-positivity Bias
ZHONG Yi-Ping;CHEN Yun;ZHANG Shan-Ming;YANG Qing-Song
(Department of Psychology, Institute of Educational Science, Hunan Normal University, Changsha 410081, China)
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Abstract  For most individuals, information about the self is associated with a positive valence. Individuals attribute positive traits or outcomes to internal, stable and global personal characteristics whereas negative traits or outcomes are identified as unrelated to personal characteristics. This attributional bias is known as the self-positivity bias. Using behavioral experiments and cognitive neuroscience measures, the present project attempted to identify the processing of self-reference and emotional valence, and to confirm the existence of the self-positivity bias in Collectivist Cultures. The aim of the present project was to investigate the self-positivity bias and its variability at an implicit level comparing with an explicit level, to comprehend the brain and neural mechanisms, particularly, to explore the promotion and change of implicit self-positivity bias in depressive individuals. The present project also attempted to reveal the nature and feature of implicit self-positivity bias, to provide evidence to functional processing hierarchy for self-relevant and emotional information. The completion of this project can not only understand the complicated relationship of self and emotion at an implicit level, but also make significant exploration of the neural mechanisms and further unscramble the nature of Chinese people’s self.
Keywords self      emotional valence      implicit self-positivity bias      ERPs     
Corresponding Authors: ZHONG Yi-Ping   
Issue Date: 15 December 2012
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ZHONG Yi-Ping
CHEN Yun
ZHANG Shan-Ming
YANG Qing-Song
Cite this article:   
ZHONG Yi-Ping,CHEN Yun,ZHANG Shan-Ming, et al. The Mechanism and Variability of Implicit Self-positivity Bias[J]. Advances in Psychological Science, 2012, 20(12): 1908-1919.
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http://journal.psych.ac.cn/xlkxjz/EN/10.3724/SP.J.1042.2012.01908     OR     http://journal.psych.ac.cn/xlkxjz/EN/Y2012/V20/I12/1908
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